Right Time, Right Message, Every Time
Reach your customers at the right time with the right message… every time. Teradata Digital Messaging Center lets you customize emails, texts, and social outreach to ensure customers get the information they need, when they need it, to make informed purchase decisions. Additionally, you can achieve data-driven messaging based on certain analytics – including customer action triggers and market events – to ensure your campaigns stay relevant and appealing to your target audience groups.
“Following a programme of optimisation,
open rates had increased to an average of 60% and click through rates reached
highs of 25%. This yielded actual weekly sales that at times were in excess of
120% of the cost of the initial deployment.”
Digital Marketing Manager, Halfords