• Awareness

    A powerful new business duo has emerged from Teradata Marketing Applications

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    We power marketingTM

  • MRM Spring Release
    MRM Spring Release

    Marketing Agility just got easier

    Power your marketing with the leader in marketing resource management.

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    We power marketingTM

  • DMC Spring Release Banner
    DMC Spring Release Banner

    A new way of marketing to the individual

    Create a 360° customer experience with unified data and interactions.

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    We power marketingTM


Achieve marketing agility, understand customers as individuals, and execute powerful digital communications across every channel with Teradata Marketing Applications.


Maximize the Impact of Your Marketing Spend

Find out quickly what’s working and what’s not — and make real-time adjustments — with Planning & Spend Manager.

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Reap the Rewards of Proactive Collaboration

Get the input you need to execute powerful — and compliant — marketing campaigns that provide real customer value with Workflow & Collaboration Manager.

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Manage Your Valuable Assets

Maximize investments in both brand messaging and asset development and provide easy resource access for colleagues worldwide with Marketing Asset Manager.

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Learn how our customers achieve Individualized Marketing success

BonPrix Broadway Travel Dell Xerox RSA Thomas Cook Group Berry Bros. & Rudd

A Trusted Team

Identify and implement the right marketing applications that strengthen brand value and enable your business to provide a superior customer experience. Teradata Services are ready to help. Teradata Marketing Applications Services teams provide expert guidance to optimize marketing infrastructure performance and maximize the impact of marketing programs.

Learn more about our marketing services


With Teradata Marketing Applications, you receive more than a leading integrated marketing management solution – you also partner with a team of experienced service professionals whose industry knowledge and application expertise you can count on to deliver the best return on your marketing investments.


eCircle is now Teradata Marketing Applications

The launch of our new website is the last step in integrating the former eCircle businesses into the Teradata brand. Enjoy exploring our new page and make sure you change your bookmarks.

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