• Teradata Integrated Marketing Cloud
    Teradata Integrated Marketing Cloud

    Introducing the New Release: Teradata Integrated Marketing Cloud

    Transform Anonymous Interactions into Individualized Customer Experiences

  • Forrester-RTIM

    Teradata is a Real-Time Leader

    The Forrester Wave™: Real-Time Interaction Management Names Teradata a Leader

  • We Power Marketing
    We Power Marketing

    We Power Marketing

    Teradata Marketing Applications helps you catch the moment by using individualized insights that delight your always on-the-go customers – with relevant, timely offers via any digital channel.


Power Your Marketing with Individualized Customer insights

Improve Marketing Response Agility and Connect with Customers Individually Across Every Channel

Power your brand engagement, connect with customers one-to-one and boost sales by leveraging individualized insights to empower every element of your data-driven marketing applications program — including processes, marketing channels, campaign financials, performance analytics, a data management platform, and even digital marketing templates — in a single application, on-premise or in the cloud. Marketers, meet the Teradata Integrated Marketing Cloud.

Teradata Integrated Marketing Cloud

Maximize the Impact of Your Marketing Spend

Find out quickly what’s working and what’s not — and make real-time adjustments — with Teradata Planning & Spend Manager.

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Reap the Rewards of Proactive Collaboration

Get the input you need to execute powerful — and compliant — marketing campaigns that provide real customer value with Teradata Workflow & Collaboration Manager.

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Manage Your Valuable Assets

Maximize investments in both brand messaging and asset development and provide easy resource access for colleagues worldwide with Teradata Marketing Asset Manager.

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Meet Our Valued Customers

Find out why the world’s savviest communicators rely on Teradata technology and support services to attract and retain their most valuable customers.

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Happening Now

Teradata 2015 PARTNERS

Teradata 2015 PARTNERS

Conference and Expo: Register Now! Anaheim, CA Oct 18-22

Learn More and Register
5 Steps for Increased App Retention

5 Steps for Increased App Retention

Many marketers struggle with app retention. This guide walks you through a simple five-step process to help increase app retention and improve the overall performance of your app.

Teradata Integrated Marketing Cloud

Teradata Integrated Marketing Cloud

Visit our Cloud Stories platform and get all the latest studies, whitepapers and insights on how brands succeed with integrated marketing.


Stay Informed

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Analyst Report

2014 Gartner Magic Quadrant for Integrated Marketing Management

Teradata Study

Data-Driven Marketing Survey 2015: Progressing Toward True Individualization


Facebook Custom Audiences + Teradata Integrated Marketing Cloud

More Than Marketing

Drive new business growth by analyzing and using your customer data with precision. Trust Teradata to help guide your journey.

Learn more about Teradata

Prove Your Prowess with Analytics

Optimize your marketing spend, assess your performance, strategically adjust your campaigns, and prove your marketing wins with Teradata Analytic Data Platforms.

Workload Specific Platforms
Data Warehouse Software
Discovery Platform
Tools & Utilities

A Trusted Team

Identify and implement the right marketing application for your business to ensure you’re strengthening customer relationships and maximizing ROI. Teradata Services stands ready to help.

Marketing Consulting Services
Implementation & Enhanced Services
Customer Services
Cloud Services
Teradata Interactive